From a game with friends, to a nine-million dollar phenomenon. Subscribe to our channel! http://goo.gl/0bsAjO Many thanks to Yancey Strickler, Elan Lee, and TED for this interview we recorded at TED 2017. Exploding kittens started of as a card game of Russian roulette with a hint of Old Maid between a group of friends. It turned into a national phenomena with the help of a crowd—a crowd that was built from folks on Kickstarter. But with incredible rewards of crowdfunding, there can be costly risks as well to putting out valuable ideas of products to the world before they actually get made. Vox.com is a news website that helps you cut through the noise and understand what's really driving the events in the headlines. Check out http://www.vox.com to get up to speed on everything from Kurdistan to the Kim Kardashian app. Check out our full video catalog: http://goo.gl/IZONyE Follow Vox on Twitter: http://goo.gl/XFrZ5H Or on Facebook: http://goo.gl/U2g06o